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Joico Colorful Anti-Fade Shampoo

17.95

Joico Colorful Anti-Fade Shampoo 300ml

Joico Colorful Anti-Fade Shampoo is a gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous hair color.

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Joico Colorful Anti-Fade Shampoo

Joico Colorful Anti-Fade Shampoo is a gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! Daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous hair color.

Firstly, how to use : Apply to wet hair. Lather, and rinse. Repeat if necessary.

In addition, the key ingredients include :

CAMELIA OIL : Stocked with essential Omega 9 fatty acids and antioxidants, helps to seal in moisture and restore luminous shine to hair.

POMEGRANATE FRUIT EXTRACT : Exceptionally rich in tannins and fade-fighting super antioxidants, helps Joico Colorful protect the longevity of hair color.

SMARTRELEASE™ TECHNOLOGY : Our one-of-a-kind liposome delivery system, packs a punch-continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling

As a result :

  • Free of SLS/SLES Sulfates
  • Gently cleanses color-treated hair
  • Fortifies hair for 3X greater resistance to breakage **
  • SLS/SLES Sulfates = Sodium Lauryl/Sodium Laureth Sulfate

**When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs/ a non-conditioner shampoo